Before the booking calendar opens, seven key points are worth settling.
1. The guests you want to welcome
The type of guest shapes the layout, the equipment, the presentation and the pricing strategy of the property.
2. Licences and standards
Meeting the required standards and properly preparing the necessary documents are a basic condition before the property starts operating.
3. Commercial and pricing strategy
Occupancy targets, the average daily rate and seasonality need planning, so that commercial decisions are based on concrete data.
4. Photography and presentation
Professional photographs and accurate, carefully written copy bring out the property's features and shape what guests expect.
5. Sales channels and reservations management
Choosing the right platforms, keeping availability and rates properly in sync and managing reservations in an organised way help avoid mistakes and make the commercial operation more effective.
6. Procedures and partners
Housekeeping, maintenance, check-in and the day-to-day operation need clear procedures and reliable partners, before you even welcome your first guests.
7. The guest experience
From the first contact to check-out, every stage needs organisation. Clear arrival instructions, prompt service and thoughtful communication add up to a consistent hospitality experience.
Good preparation makes the difference
Not every detail has to be final on day one. There does, however, need to be a clear plan that lets the property start on the right footing and evolve with what its operation shows.
Aestas Hospitality supports owners and new hoteliers in preparing and commercially organising new properties, from the initial planning to opening day.
Get in touch to discuss what your own property needs.
